Wicked Expands Simply Line with Natural Lube

Sarah Wilson · 2026-06-26

Wicked Sensual Care has just dropped something new in their simply collection, and it's worth a closer look. The brand introduced simply Natural, a water-based personal lubricant that's all about hydration and natural ingredients. If you've been searching for a lube that feels good on your skin and doesn't mess around with harsh chemicals, this might be your new go-to. ### What Makes simply Natural Different? This isn't your average water-based lube. The formula packs sodium hyaluronate, aloe vera leaf juice, vitamin E, olive leaf extract, and carrageenan. That's a lineup designed to keep things slick and comfortable for longer. The gel texture is thicker than some other options, giving you that extra cushioning without being sticky or tacky. Jessica Drake, Director of Marketing and Product Development at Wicked Sensual Care, put it this way: "People are paying closer attention to the ingredients in their intimate products, but they still expect those products to feel good and perform well. We created simply Natural to offer a hydration-focused option made with naturally sourced ingredients, and a richer gel texture for people who want added moisture and cushioning." ### The simply Collection: Options for Every Preference Wicked's simply line already includes simply Aqua Jelle, which is a lightweight everyday lube made with corn-derived propanediol, plant-based thickeners, olive leaf extract, and stevia extract. It's dependable and simple. Now, simply Natural steps in as the hydrating cousin with a different vibe. It's for those who want a more moisturizing feel and a slicker, thicker consistency. ### Key Features You'll Love - Made with naturally sourced ingredients - Water-based formula with a smooth gel texture - Designed to support lasting hydration - Includes sodium hyaluronate, aloe vera, and vitamin E - Enhanced with olive leaf extract and carrageenan - pH balanced and fragrance free - No glycerin, propylene glycol, or parabens - Works for solo play, partnered intimacy, toy play, penetrative sex, and anal play - Washes off easily with water ### Who Is This For? Honestly, anyone who wants a lube that feels more like skincare than a chemical experiment. It's gentle enough for sensitive skin, thanks to the simple ingredient list. Whether you're flying solo or getting cozy with a partner, this lube is versatile enough to handle it all. Plus, it's pH balanced, so it won't throw off your natural balance. ### Where to Get It You can grab simply Natural right now for $21.48 at WickedSensualCare.com. It's a solid price for a product that's packed with good stuff and free from the junk you don't want. If you're into clean ingredients and a lube that actually feels like it's doing something, this one's worth trying. ### Final Thoughts Wicked Sensual Care keeps proving they listen to what people want. With simply Natural, they've created a lube that's straightforward, effective, and kind to your body. No fluff, no nonsense, just good ingredients and great performance. Give it a shot and see if it becomes your new favorite.