Sexpo Returns: Original Creators Rebrand SexEx for 2026 Revival

Dr. Elena Janssen · 2026-02-02

Remember Sexpo? That massive, inclusive adult lifestyle event that felt more like a celebration than just an exhibition? Well, get ready, because it's coming back—and the original team is steering the ship once more. Here's what happened. The event we knew as Sexpo was sold back in 2019. Under new management, it was rebranded as SexEx. But according to founder David Ross—often called Mr. Sexpo—the new operators lost the plot. They drifted away from what made the event special in the first place. ### The Original Vision for Sexpo David's concept was never just about adult products. He wanted to create a female-friendly space that was inclusive and fun. Think of it as a celebration. Yes, there were adult elements, but it was so much more. The original events featured everything from spa pools and glamour photography studios to fashion, accessories, and beauty services. It was a broad lifestyle event where everyone could find something to enjoy. After the sale, David stepped back. He had no involvement with the Australian event from that point on. So when SexEx announced it was postponing all future events in late 2024 and then went into liquidation, he watched from the sidelines. But he wasn't just watching—he was planning. ### A Phoenix from the Ashes As Kerry Packer once famously said, "You only get one Alan Bond in your lifetime, and I've had mine." David Ross saw his opportunity. His team has now purchased all the Sexpo Australia assets from the liquidator for what he describes as "cents on the dollar." They've also secured the international trademarks for the Sexpo name in key markets like the USA, UK, and South Africa. The plan is clear and exciting. They're working to completely rebrand SexEx back to its original name: Sexpo. The big comeback is targeted for the Sydney event at Sydney Showgrounds, Olympic Park, scheduled for May 22–24, 2026. ### What This Means for Attendees With the original management team back in place, the event promises to return to its roots. That means the format that once attracted up to 68,000 people to a single event. We're talking about that unique blend of entertainment, education, and shopping that made it a must-visit. - A focus on being inclusive and female-friendly - A return to a broad lifestyle showcase, not just adult products - The fun, celebratory atmosphere that defined the early years - High-quality exhibitors across beauty, fashion, photography, and wellness It's a revival story. An original creator buying back his creation to restore its former glory. For professionals in the adult industry and lifestyle sectors, this signals the return of a major, reputable platform for engagement. For attendees, it promises the return of a unique and welcoming event experience. The countdown to 2026 starts now.