Why This Sex Ed Conference Is Quietly Changing the Conversation

David Wilson · 2026-10-29

COTR, the company behind Le Wand and b-Vibe, didn't just show up to the CLIMAX Sexual Wellness & Intimacy Conference—it helped make the whole thing happen. As presenting sponsor of the one-day event on Sunday, Oct. 25, at the Infinity Convention Centre in Ottawa, Canada, COTR doubled down on its belief that education and pleasure belong together. The conference brought together sex educators, wellness pros, pleasure brands, and everyday folks who were just curious. And that mix? It's exactly what made the day work. Instead of a trade show vibe, CLIMAX felt more like a community gathering where questions were welcome and nobody had to whisper. ### More Than Just a Sponsor For COTR, supporting CLIMAX wasn't about slapping a logo on a banner. It was about showing up for the people who want real answers. "Education has always been at the heart of what we do," said Alicia Sinclair, founder and CEO of COTR. "So supporting an event like CLIMAX was a natural fit for us." Sinclair pointed out that welcoming spaces—where people can ask questions without judgment—are still too rare. Through Le Wand and b-Vibe, COTR wants to make conversations about pleasure more accessible, inclusive, and yes, fun. That's not just talk; it's the kind of support that helps events like this grow. ### A Conference That Grew Up Fast CLIMAX was founded by sex educators Natalia Jaczkowski and Madelaine Dorion. Their goal? Make sexual wellness education approachable for everyone. After a successful first year, the 2026 edition expanded to a bigger venue with more programming and a growing community of educators and advocates. "COTR was such a natural fit for CLIMAX because our brands share a commitment to making sexual wellness approachable, fun and playful," Jaczkowski and Dorion said. They loved seeing speakers weave COTR products into their sessions—bringing conversations about pleasure to life in tangible, hands-on ways. It's one thing to talk about pleasure; it's another to actually show people how it works. > "We're thrilled to be part of a growing movement that celebrates curiosity, community and pleasure as important parts of overall well-being." — Alicia Sinclair, COTR ### What This Means for You If you've ever felt awkward asking about sexual wellness, you're not alone. But events like CLIMAX are changing that. Here's what stood out: - **Education meets real life:** Sessions didn't just lecture—they engaged. Speakers used products to demonstrate, which made learning feel practical and approachable. - **Community over commerce:** Yes, brands were there, but the focus was on connection. Attendees could talk to educators, ask questions, and discover resources without pressure. - **Inclusivity in action:** The conference made space for all kinds of people, regardless of experience or identity. That's a big deal. COTR's involvement also signals a shift. Instead of only attending industry trade shows, the company is connecting directly with consumers—meeting people where they are. That's a smart move, because sexual wellness isn't just a niche interest; it's part of overall health. ### The Bottom Line CLIMAX 2026 proved that when brands, educators, and communities come together, everyone wins. COTR's sponsorship wasn't just a check—it was a commitment to making sex education informative, empowering, and genuinely fun. And if the conference's growth is any sign, this is just the beginning.