This Adult Retailer Just Hit 10,000 Products in Under Two Months

Michael Brown · 2026-10-05

### The Fastest Catalog Build We've Seen This Year Power Play Studio, LLC launched in August with a simple premise: be an online-only adult retailer that actually keeps up with what shoppers want. Less than two months later, they've blown past 10,000 products from nearly 500 brands. That's not a slow burn. That's a sprint. If you've ever watched a new store take six months to stock a decent lingerie section, you know how unusual this is. Power Play Studio didn't just open the doors and hope. They came out swinging. ### What's Actually in the Catalog The growth this autumn has been focused, not random. They've been adding categories that real customers ask for: - Leather wear for people who want something with an edge - Footwear that goes beyond the basic heels-and-boots routine - An extended plus-size lingerie range that doesn't feel like an afterthought - More than 3,700 apparel items across the board That last number matters. A lot of adult retailers treat apparel like a side hustle. Power Play Studio is treating it like the main event. And honestly? That's refreshing. ### Why the Speed Matters for You Here's the thing about online adult retail: the selection is usually either huge but messy, or curated but tiny. You either scroll through 50,000 listings that all look the same, or you find five things you like and then hit a dead end. Power Play Studio seems to be trying to split the difference. Close to 500 brands means variety. But the fact that they're adding whole categories—leather, footwear, plus-size—suggests someone is actually paying attention to what's selling and what's missing. > "Ten thousand products in under two months isn't just a number. It's a signal that the team behind this store understands that adult shoppers want options without the chaos." ### The Plus-Size Move Is Smart Let's talk about the extended plus-size lingerie range for a second. This isn't a niche add-on. It's one of the most requested categories in adult retail, and it's often underserved. Stores either carry a token few pieces or they skip it entirely. By building this out early, Power Play Studio is telling a chunk of the market: we see you. That's good business, and it's also just decent. ### What to Watch Next The store is still young. Two months in, they've got momentum. The real test is whether they can keep the catalog fresh without letting quality slip. Ten thousand products is impressive. Ten thousand products that people actually want to buy is the goal. For now, if you're shopping online for adult apparel, lingerie, or leather wear, Power Play Studio has officially put itself on the map. Not bad for a launch that was only reported in August. We'll be watching to see what they add next. Something tells us they're not done growing.